Data
If your organization uses Snowflake to store data, a Snowflake connector is the link between your data warehouse and the tools your team uses every day. Think of it as a bridge. Your data lives in Snowflake, and the connector is what lets your reporting platform, your analytics tool, or
Analytics
If your company uses MySQL, the challenge usually is not storing data. It is getting that data into the reports and workflows people actually use. For most analysts, that means filing a ticket with engineering and waiting. This article is about what happens when that bottleneck goes away. Why MySQL
Business
Best Supermetrics Alternatives in 2026: A Buyer’s Guide
Business
UiPath built its reputation as the enterprise standard for robotic process automation, and it earned that position. For organizations that needed to automate repetitive, rules-based tasks - logging into portals, copying data between systems, triggering workflows based on fixed conditions - UiPath delivered. It still does. But the needs of
BI
If you've been using Domo for a while, you already know its strengths. You also probably know where it frustrates you. Maybe the pricing conversation didn't go the way you hoped at renewal. Maybe your analysts spend more time wrestling with connectors than they do with
Data
AI Data Automation: Tools, Architecture & Buyer’s Guide
Marketing
Marketing Data Platform Alternatives and the Shift to AI-Native Orchestration
Business
Best RPA Alternatives: UiPath, Automation Anywhere & Power Automate
Analytics
Traditional business intelligence platforms tout the ability for nontechnical stakeholders to “self-serve” without requiring help from their technical counterparts. In reality, most nontechnical stakeholders lack the technical knowledge and skills (e.g. SQL, Python, etc.) to manage their data analytics and reporting initiatives without involving their data or IT teams.
Marketing
Introduction In the fast-paced world of digital marketing, staying ahead requires not only a keen understanding of your audience but also the ability to analyze and interpret data from various sources. Manual compilation of marketing reports from diverse platforms with clunky UIs and no formal REST APIs can be time-consuming
Marketing
Marketing mix modeling (MMM) is an advanced analytics approach that companies use to better understand how their marketing efforts are driving key business outcomes, and more efficiently optimize their marketing spend. Although data-driven companies understand that a mathematical, data science approach will consistently outperform more simplistic analytics (or worse, gut
Analytics
How an AI-powered analytics platform can help your organization